I got an email from someone asking me what are the “tags” for when posting, so I will share this really quickly.
Tags basically make it easier for the search engines (Google, Yahoo, etc) to categorize your blog page. Therefore having the right keywords can mean extra FREE traffic, which could mean more money and more leads for your business.
The ideal tag should have lots of monthly searches (over 1500) and relatively low competition from other content with the same tag. The Google Keyword Tool allows you to easily find keywords that meet this exact criteria.
Simply enter a search term related to your post and Google will bring up a bunch of similar keywords. You can then look to see the total monthly searches and high/low competition. Pick the keywords you like the best that meet the criteria, and that is that.
For this post, the tags used will be those suggested by this Google tool from the search term “keyword tool”, you can get an idea of the results.
This is a very basic explanation of this SEO technique which you can tweak around with to come up with your own perfect system for finding keywords.
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